德国品牌设计委员会是在设计领域全球领先的国家级沟通和推广机构之一,主要任务是促进全球合作、授予设计奖项、编辑专业设计出版物、设计战略咨询、组织全球会议和展览。1953年由德国联邦议会通过决议发起,德国工业协会推动,为了满足企业、政治和研究对设计的需求在德国法兰克福设立的非盈利性基金会。德国设计委员会为企业的设计和品牌战略层面提供了可持续性的竞争优势。







王磊


德国设计委员会中国区首席代表
2020年德国设计奖评审团成员
德色(上海) 品牌设计有限公司总经理
上海大学上海美术学院客座教授


王磊,德国设计委员会中国区首席代表、2020年德国设计奖评审团成员、国际品牌公司顾问、德国曼海姆大学硕士、德色(上海) 品牌设计有限公司总经理。


王磊自2018年2月起担任德国设计委员会中国区首席代表。自2019年3月起担任德色(上海)品牌设计有限公司总经理。王磊毕业于中央财经大学,获金融学学士学位。之后赴德国曼海姆大学企业经济系深造,获工商管理学硕士学位。王磊曾就职于中国银行总行及德国巴伐利亚联合抵押银行金融市场部。曾担任深圳市创新投资有限公司投资策划经理,深圳证券信息有限公司营销策划总监。2005年被任命为德国科鲁迪中国区总经理。2010年被任命为德国卡德维亚太区总经理。


https://www.german-design-council.de/about/

German Design Council is one of the world's leading national organizations for communication and promotion in the field of design. Its main function is to promote international cooperation, award design awards, edit professional design publications, design strategic consulting, and organize international conferences and exhibitions. A non-profit foundation, which was launched and approved by Deutscher Bundestag  in 1953, was established to satisfy the needs of business, politics and research for design in Frankfurt . The Council provides a sustainable competitive advantage for companies in terms of design and brand strategy.







Wang Lei


China Chief Representative , German Design Council
Worked in jury team of German Design Award 2020
General Manager of Dese (Shanghai) Brand Design Co.Ltd.
Visiting Professor, Shanghai Academy of Fine Arts


Wang Lei, China Chief Representative , German Design Council、Worked in jury team of German Design Award 2020、Consultant for international brand companies、Master, The University of Mannheim, Germany、General Manager of Dese (Shanghai) Brand Design Co., Ltd.
Wang Lei has been the China Chief Representative of the German Design Council since February 2018. Since March 2019, he has been the general manager of Dese (Shanghai) Brand Design Co., Ltd.
Wang Lei graduated from Central University of Finance and Economics with a bachelor's degree in finance. After that, he went to the Department of Business Economics of the University of Mannheim, Germany, and obtained a master's degree of business administration. Wang Lei has previously worked for Bank of China, Head Office and the Financial Market Department of the HypoVereinsbank, Germany.


He used to be the investment planning manager of Shenzhen Capital Group Co., Ltd. and the director of marketing planning of Shenzhen Securities Information Co., Ltd. In 2005, he was appointed as the China general manager for KLUDI, Germany. In 2010 he was appointed Asian-Pacific General Manager for KALDEWEI, Germany.


https://www.german-design-council.de/about/